I just saw a TV ad for Sunny loans. I don't need a loan (and if I did I would go to the bank) but thought I would see what APR they charge. Answer - 1299%.
i dont have the knowledge to check the maths, but i have heard this quoted...
Over a short term APRs are often irrelevant, after all if you borrowed £20 and paid someone back and bought them a pint (£3) the next week, that sounds pretty reasonable. Yet if you were to take it as a loan, and compound it, it’d signify a 143,000% APR – far more than Wonga’s APR.